Sunday, September 29, 2013

11481: The True Crazy Ones…

Adweek reported the premiere episode of CBS series The Crazy Ones was a ratings hit:

According to Nielsen live-same-day data, the series premiere of [Robin] Williams’ new CBS comedy The Crazy Ones drew a staggering 15.5 million viewers and a 3.9 in the adults 18-49 demo, making it the biggest sitcom debut since the Tiffany Network introduced 2 Broke Girls in 2011.

The beneficiary of a comprehensive marketing campaign and a huge Big Bang Theory lead-in, The Crazy Ones made short work of the first of two episodes of NBC’s The Michael J. Fox Show. The 9 p.m. installment of MJFS drew half the audience of The Crazy Ones, averaging 7.52 million viewers and a 2.2 in the demo.

Looks like The Crazy Ones labels the show and its audience.

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